Mark Sinclair
Mark Sinclair
Founder, yourBusinessChannel
Following 15 years in senior business development and marketing roles Mark founded yourBusinessChannel, an online TV channel dedicated to boosting performance in business. Mark’s enormous experience includes interviews with Richard Branson, Martha Lane Fox, Julie Meyer and Simon Woodroffe and work with pioneering brands including Microsoft, Skype, BlackBerry, Cisco, Marriott and DLA Piper.
Topic: Video - How to harness video to gain serious competitive advantage in any market
Key takeaways:
- 5 actionable strategies for online video that will make the maximum impact
- How to get better results from your current marketing budget…and maybe reduce it
- How to double or even treble your email open rates
- The latest 1:1 video engagement technology
- The mistakes people make time and again – and how you can avoid them
- Advice from global marketing experts, who’ve made literally billions for their clients
About Mark
Mark has spent the last 15 years in senior business development and marketing roles within organisations including the world’s largest network of headhunting firms and an agency that launched New Zealand’s first mobile brand for teenagers, as well as advising two governments.
In 2005, Mark founded yourBusinessChannel, an online TV channel dedicated to boosting performance in business. Mark’s enormous experience includes interviews with Richard Branson, Martha Lane Fox, Julie Meyer and Simon Woodroffe and work with pioneering brands including Microsoft, Skype, BlackBerry, Cisco, Marriott and DLA Piper.
Mark and his team also work directly with clients, developing and sharing video content through a network of networks – making the most of the latest advances in content sharing and social media, and spring-boarding the huge advantages which video can lend to the business development process.
Mark is passionate about the power of online video and the role it can play in any business.
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