After the success of our inaugural visit to Manchester last year there was no doubt that we had to come back for a second instalment. Throughout the day we explored digital trends, content marketing, rich snippets, AdWords enhanced campaigns, mobile engagement, B2B social media & email marketing. It was a day full of insights, new developments & interesting discussions. Other events also included some golf, ice cream, a magician, sweets, a lot of coffee and just for good measure, a few beers at the end!
With 100 senior marketing professionals and business owners joining together inside Renaissance Manchester Hotel, delegates arrived early for a full day of learning. In case you missed any of the presentations, whether too busy scribbling notes or contributing to one of the 500 tweets on the day, please find below the links for the presentations*.
Dr Dave Chaffey: "Driving business growth using digital marketing"
Jo Price: "Planning a digital content strategy"
Kristal Ireland: "Real Social Business – A comprehensive guide to developing your online brand presence via social media"
Simon Hill: "Simple and effective ways to improve your email marketing"
Nichola Stott: "Super-charge Your Organic Search Traffic"
Tara West: "Getting the most out of the new AdWords Enhanced Campaigns"
Neil Swanston: "Making mobile work in the face of negativity"
As with any event, there is always a very long list of people that we should thank so here we go!
A massive thank you to our host, UK Marketing Network, our sponsors Vertical Leap, Sitecore, dotMailer, Forward Role & OnlyMarketingJobs.com, and our media partners without whom we would not have been able to put on the event. An additional thank you goes to our photographer @reddogphoto who included a very kind discount in the goodie bag & also Astro Magician, bought along by Forward Role, who put an extra dusting of magic into the Marketing mix (see what I did there?!)
An extra special thank you goes to our always reliable and entertaining René Power, who was our Chair for the event and did a marvellous job.
A huge thanks goes to our speakers who, I’m sure we can all agree, made the day a real learning experience! They are here to help you further if you do have any questions so do not be afraid to get in touch.
Lastly, but by no means the least, it's a big ol' thanks to our attendees. Without you, there would be no conference and the day was such a success due to your great contributions to conversations, questions to speakers, twitter interaction and the day as a whole. Thanks for coming & we hope you enjoyed it!
Photos and other handouts are currently in the process of being uploaded so stay with us and we’ll let you know when you are able to view them.
*Due to copyright issues, some slides in original presentations have been removed for download/online viewing purposes.